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  • Olabinjo Adeniran
Olabinjo Adeniran

Olabinjo Adeniran

I am a marketing professional for technology companies.

Mini Case StudiesMini Case Studies
Slack Vs Microsoft Teams and the battle for the Centre of Work
Jun 25, 2025

Slack Vs Microsoft Teams and the battle for the Centre of Work

A case study of Microsoft's network and distribution strengths, and how they helped Microsoft Teams outperform Slack, the top workplace collaboration tool.

Olabinjo Adeniran
Olabinjo Adeniran
Mini Case StudiesMini Case Studies
What Is An AI-First Product?
May 12, 2025

What Is An AI-First Product?

Examining how AI changes software development and distrubition.

Olabinjo Adeniran
Olabinjo Adeniran
Why LinkedIn Has No Competitors
Mar 31, 2025

Why LinkedIn Has No Competitors

A growth case study of LinkedIn's features and its dominance in professional social media and networking.

Olabinjo Adeniran
Olabinjo Adeniran
Mini Case StudiesMini Case Studies
Why Is Duolingo So Crazy?
Feb 26, 2025

Why Is Duolingo So Crazy?

Studying Duolingo's successful commercialisation of language learning to $1BN ARR and world domination.

Olabinjo Adeniran
Olabinjo Adeniran
WhatsApp Is Meta's Next Huge Platform Swing
Jan 22, 2025

WhatsApp Is Meta's Next Huge Platform Swing

A dive into WhatsApp - Meta's next money making machine.

Olabinjo Adeniran
Olabinjo Adeniran
Mini Case StudiesMini Case Studies
Why is Notion building email and calendar features?
Nov 20, 2024

Why is Notion building email and calendar features?

Studying Notion's product roadmap on its journey to workplace domination.

Olabinjo Adeniran
Olabinjo Adeniran
Flo's Rise: How This Women's Health App Grew to Unicorn Status
Sep 30, 2024

Flo's Rise: How This Women's Health App Grew to Unicorn Status

Discover how Flo revolutionized women's health apps with personalized experiences, a thriving community, and effective content marketing.

Olabinjo Adeniran
Olabinjo Adeniran
An update and a reintroduction
Oct 04, 2023

An update and a reintroduction

Delay is not denial

Olabinjo Adeniran
Olabinjo Adeniran
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